Introduces Newest Campaign: Trans 2016 featuring Lion Babe!

The multinational fashion retailer presents their TV Advert (#WeAreUs) “NORMAL IS BORING,” Trans 2016 featuring Lion Babe. Latest TV adv campaign TRANS 2016 #WEAREUS

In a much-anticipated follow-up to the first #WeAreUs successful Campaign that launched last year, the brand has introduced their 2016 Trans Ad (transitional period between Winter & Spring) with an amazing line up of new brand ambassadors that were unveiled in the TV ad which aired January 4th, 2016. At the forefront of the campaign are musicians Jillian Hervey and Lucas Goodman who make up the neo soul duo Lion Babe. This campaign focuses on the the amazing concept of, Normal is Boring, particularly focusing on boohoo plus, boohoo tall, and boohoo petite.

Women's fur collar parka, striped tee, jumpsuit in 2016 collection TV Ad Campaign

Boutique Faith Faux Fur Collar Parka ($105.00), Layla Rib Stripe Turn Cuff Tee ($20.00), Oana Striped Strappy Jumpsuit ($35.00)

Men's bomber, hoodie jacket, jeans in 2016 collection TV Ad Campaign

Nylon Bomber Jacket With Zip Pocket ($35.00), Space Dye Zip Through Hoody ($26.00), Skinny Fit 5 Pocket Black Jean ($26.00)

Find more details in and here to Check Out The Campaign Video.

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